Best Product Launch Venues in London

Introduction to Product Launch Venues

There are plenty of effective ways to market a new product, but there are a number of reasons why planning a product launch event in London could be beneficial in the long run.

For starters, it’s a wonderful networking opportunity where you can form face-to-face relations with potential clients and stakeholders. Obviously this can be done over the phone and via email, too, but inviting key players in your industry into a venue where you can showcase not only your business, but who you are as a person, could be invaluable in drumming up new leads.

Every penny of marketing expenditure needs to be carefully spent but hosting a product launch event gives you the chance to get some early orders. While social media marketing and SEO strategies are important, meeting people face-to-face and talking through all of the benefits of your new service are invaluable.

Hosting a London product launch gives you a great chance to show people who you are and why they should work with you, but it’s also a celebration as well. You will have undoubtedly thrown yourself into starting a business or launching a new product over the past few years - maybe even longer - so putting on a party that showcases your work alongside clients, friends and family is the least you deserve!

Understanding Your Product Launch Audience

One of the key things you need to think about when planning your London product launch is who your target audience is. By knowing your audience, you can create an event tailored to them so your product launch goes off without a hitch. Find a product launch venue that aligns with both the brand image and your audience. You can easily accomplish this if your brand is strong because it should already be catered towards your audience. For example, if your audience is made up of millennials and gen z, you’ll probably want to find a venue that’s cool and quirky. If your audience is more corporate, choose a conference venue or hotel.

Product Launch Venues and Options in London

Thankfully there are a diverse range of product launch venues in London that you can find on VenueScanner. We cater to all categories – from traditional and grandiose to modern and tech-friendly. Here are a few of our favourite London product launch venues:

Tottenham Hotspur Stadium is an award winning venue and you’ll be able to tell why if you host your product launch here. This is an excellent venue for large product launches and your brand will really shine here.

For a modern and aesthetically pleasing venue, check out Curve Club in Shoreditch. The luxurious venue, housed in a 200 year old firehouse, features sleek lines and delicious food from their on-site caterers.

If you’d prefer your venue to be set up for a drinks reception and feature views, head to Dariana Events in Wembley. They have two gorgeous spaces, The Sky Garden and The Lounge Bar, which would be the perfect backdrop for your product launch.

For a truly grandiose experience, Proud Embankment is an excellent London product launch venue. Customise your branding throughout the space and combine your launch with a drinks reception your guests will never forget.

Tech-companies will love HubHub, which features an event space that is equipped with screens, AV, and more. It’s a great spot for product launches where you may want to host a presentation to discuss your new venture. It’s also an excellent spot for pop-up classes like yoga and more.

Product Launch Venue Location and Accessibility

We’ve spoken about knowing your audience, and one thing you should know about them is where most are predominantly based. In order for your product launch to be successful, you want as many people to attend as possible. The best way to ensure this is by finding a product launch venue in London that is centrally located and easily accessible to attendees. You can do this by choosing venues in locations that are well connected to other areas of the UK like Kings Cross, Waterloo, or Paddington. Alternatively, areas like Shoreditch and Soho are easy to reach via underground.

Product Launch Venue Features and Amenities

Once you’ve settled on a location for your product launch venue, you want to find a space that you can customise for your event. Before you book your venue, speak with the venue host about your needs. Find out if you can add your branding to the room such as uplighting or logos. Ensure you can change the layout of the room as well as the seating arrangements as each product launch will require different setups. Check to see what kind of AV equipment they have on site and if you’ll have access to a team of people who can help you on the day of your event.

Check to see if there is parking available and if the venue has accommodations or partners with any nearby hotels. Finally, ask what the catering options are so you can figure out if you’ll need to bring in an external caterer, which could end up increasing your budget. Making sure you discuss these things ahead of time can help you avoid any mishaps down the line.

London Product Launch Venue Budget Considerations

When choosing between the best product launch venues in London there are naturally a few things you need to consider. Like most things related to business, budget is probably the most essential. Figure out how much money you have to play with before you get started, then search for the best corporate venues for hire in London in that price-bracket using our filters.

You’ll need to consider location as well: are you looking for somewhere near the City of London or a venue on the fringes of the city, which could be less expensive? The layout and audio visual facilities of a venue are key as well, especially if you’re hoping to run some kind of short presentation or speak to your guests collectively.

It’s also important to consider catering: will you want some kind of reception? Are you planning on having food at the event? Some venues will be happy to serve food from their own kitchens, while others will need you to supply catering separately. For more guidance on how to plan a product launch event in London, contact our concierge team here.

Booking Process and Consultation

At the last count, our Product Launch Venues in London page had thousands of venues to pick between, which means that no matter what kind of vibe or style you’re aiming for, you are sure to find it here on VenueScanner. Whether you’ve saved a fair chunk of change for a high budget product launch or want to put something modest together and let your product do the talking, you’ll find a good spot for your event on our platform.

Our technology lets you apply different filters relating to guest numbers, date & time, layout, budget and venue type; so once you’ve added in all of your criteria we’ll line-up the best options for corporate venue hire in London in a clear and easy way. Once you’ve found somewhere that you like, it’s free to make an enquiry via our platform. No really, it is! We operate a subscription based service for our venues, so we don’t take a penny out of your pocket.

We’ve also got a bespoke concierge service that’s free for you to use. Let’s say, for example, you’re in the final stages of bringing a new product or service to market. That’s an incredibly busy time for anyone, and so you might want to delegate the product launch event to us, so our venue experts can get to work on finding the perfect space to show off your business and the solutions your new product will offer.

Our concierge service is 100 percent transparent - we communicate directly with the venue - and we’ll negotiate the best rates for you. The service helps save you time and money, and we’re super fast so it’s especially worth considering if you need a quick turnaround.